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Tip: Care for Chemistry Before People
Legendary companies like Google and Goldman Sachs are famous for saying that success is all about people. Gathering great talent, it seems, is a sure bet f... Read More
14 Appreciations  |  Comments  |  Send
Tip: Focus on Results, Not Time
We often assume that the number of hours spent at work are an indication of one's effort, interest, and accomplishment. However, in reality, the greatest i... Read More
166 Appreciations  |  Comments  |  Send
Tip: Taking A Team’s Temperature
The chemistry of a creative team is absolutely critical for making ideas happen. What goes unsaid can erupt into a great fiasco. When a problem is brewing,... Read More
70 Appreciations  |  Comments  |  Send
Directives, Part IV:
Movin' On Up
For a multitude of reasons, many creatives eventually find themselves in positions where they're responsible for other creatives. Whether it's a sought-out... Read More
27 Appreciations  |  Comments  |  Send
Tip: Stop Focusing on Visionaries
There is a horrid fact in the world of innovation: The vast majority of new products fail, and most new ad campaigns don’t achieve their objectives. The ... Read More
51 Appreciations  |  Comments  |  Send
Tip: Question Your Elders
How should we reconcile our tendency to seek the advice of experts with our desire to also question the status quo and try things differently? As creative ... Read More
44 Appreciations  |  Comments  |  Send
Directives, Part III: 
What They'll Do For You
There's that one person you know -- regardless of their career field -- who seems like they're wasting their time at a firm that doesn't appreciate their t... Read More
38 Appreciations  |  Comments  |  Send
Tip: Reconsider Your Workspace
Companies place “creative stimuli” like pool tables in their offices to inspire remarkable ideas, but what actually materializes as a result? Whether ... Read More
184 Appreciations  |  Comments  |  Send
Directives, Part II:
Make Yourself Indispensable
Making it through the interview and hiring process may feel like you've traded one set of hurdles for another. After all, now that you've been hired, there... Read More
47 Appreciations  |  Comments  |  Send
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